What we believe
The health insurance brokerage market is a $400B+ revenue line built on a structure that hasn't changed in 40 years. Brokers earn 4-8% of premium for placing a plan and managing a renewal. When premiums go up, they earn more. Efficiency cuts their own commission. The people closest to the problem are paid to leave it alone - exactly the kind of market where AI-native builders win.
Group captives, AI-powered TPA tooling, and CMS price transparency rules are pulling self-funded structures down into the 25-200 employee cohort for the first time - roughly 6 million US businesses with no incumbent built to serve them. We're exploring two distinct entry points into this market, and we're looking for the founder with the conviction to own one of them.
Two Paths In
Both approaches are fundable. Both are aimed at the same broken market. What we're looking for is a founder with enough conviction in one path - and enough background to back it up - to cut through long sales cycles in a space where trust is the only real moat.
Sell fully-insured plans like any broker. AI does the heavy lifting on quoting, plan comparison, employee Q&A, and renewal modeling. Commission revenue funds the build. Migrate qualifying clients to self-insured structures over time.
Design, underwrite, and deliver the plan directly with no carrier middleman. Concierge-layer differentiation becomes the product, not an add-on. Premium experience commands premium pricing.
"Health insurance is becoming a hot topic because it just goes up every year. Premiums go 5 to 10% every year, no end in sight. Every health investor I'm talking to knows the space needs innovation. It's where we want to build next."
Michael Cardamone - Managing Partner, Forum Ventures
Companies we've backed
Our portfolio includes companies across benefits navigation, care delivery, and AI-powered health infrastructure. We understand the regulatory surface, the payer dynamics, and what it takes to build trust with healthcare buyers.
AI answer engine turning price transparency data into actionable care decisions - real contracted rates, quality scores, and lower-cost options inside any existing plan.
outfoxhealth.com →AI-augmented virtual obesity care embedded into community health centers - a fully managed multidisciplinary team integrated into existing EHR workflows at no cost to the center.
lurohealth.com →ABA therapy platform matching families of children with autism to vetted providers across 30+ states. Accepts most major insurers and handles intake, scheduling, and progress tracking end to end.
finnihealth.com →AI-powered omnichannel platform automating screening, outreach, referrals, and follow-up for 1,500+ health organizations across 25 states and 22M+ member engagements.
gobloominghealth.com →The next company we back will work upstream of all of these - owning the employer relationship, the plan design, and the data that makes better care possible.
Forum's Track Record